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Events

The PSMG events programme is the life blood of our activity. All seminars, including Director Breakfasts, full and ½ day workshops and our Annual Conference attract Continuing Professional Development (CPD) points which count towards Chartered Marketer status.

 
 
 
 

Forthcoming Events

 

We are continually working on our Autumn 2021 calendar and are adding to it as we go along. Keep watching! For now, we are continuing with webinars but will change over to face to face and webinar hybrid as soon as our member firms feel comfortable to host.

We are continuing to offer some FREE training in partnership with Cambridge Marketing College over the Autumn months, so please check our calendar below.

Please contact gail.jaffa@psmg.co.uk for further information or if you are interested in presenting or hosting a seminar.

 
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All you need to know about Client listening

All you need to know about Client listening

Thu, 09 Dec 2021 12:00 - 14:00

Venue: If you are interested in hosting this seminar then please do let us know.

This is a face-to-face event with live streaming available

PSMG would like to invite you to join us on Tuesday 9th December 2021 when Ben Kent, Silvia Grigoroiu and Jonathan Litterick of Meridian West present “All you need to know about Client listening''.

Most professional firms are reasonably good at gathering feedback data on their clients. Those who discover and respond to client needs quickly have a competitive advantage, but client listening programmes can fail to communicate and improve the frustrations and experiences of clients.

Meridian West is presenting best practice in using technology to capture and analyse data, to deliver feedback intelligence, and deliver a best-in-class client experience.

In this interactive session we will provide a practical guide to developing a client listening programme, including:

Please click on "find out/read more" for booking procedure

 
How to use technology to power client feedback programmes

How to use technology to power client feedback programmes

Wed, 19 Jan 2022 12:00 - 14:00

Venue: Travers Smith LLP, 10 Snow Hill, London, EC1A 2AL

This is a face to face seminar with streaming available.

Relationships are the lifeblood of professional services firms and getting feedback from clients should be central to all marketing efforts. Most firms do have either a formal client feedback programme or are in the habit of gathering ad hoc data at critical points in their journey.

Getting feedback from clients has risen in importance with Covid. The situation for clients is constantly changing and what they need from their advisors is in constant flux. It has never been as important to make sense of this qualitative data fast. However, this has been something that firms have in the past struggled with, and as programmes grow it becomes increasingly difficult to read across data sets.

Please click on "find out/read more" for booking procedure

 
 
 
 

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