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Events

The PSMG events programme is the life blood of our activity. All seminars, including Director Breakfasts, full and ½ day workshops and our Annual Conference attract Continuing Professional Development (CPD) points which count towards Chartered Marketer status.

 
 
 
 

Forthcoming Events

 

We are continually working on our 2021 calendar and will be adding to it as we go along. Some are already appearing below with many in the pipeline. Keep watching!

 
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FREE WEBINAR Professional Services Marketing and BD More Essentials series - PART 2

FREE WEBINAR: ‘Professional Services Marketing and BD: More “Essentials” series - PART 2

22 Jun 2021 12:00 - 13:00

WEBINAR Host: Cambridge Marketing College

Last year Nigel Clark from Cambridge Marketing College (CMC) ran a successful series of PSMG webinars looking at the essential skills for professional services marketing and BD (MBD).

Nigel is now back with a ‘More Essentials’ series to explain the key tools and techniques needed by an MBD professional. These webinars will draw on the core content of the professional services marketing apprenticeship programmes and qualifications offered by CMC and PSMG.

Throughout the series he will set the challenge for all MBD professionals to become ‘client champions’ within their firm.

This series of webinars will suit anyone in the early years of their professional services MBD career and more seasoned professionals who would like a refresher on the core elements of what turns a good MBD professional into a great client champion.

And if you are thinking about a professional services marketing apprenticeship or qualification for you or a member of your team then this series will help you take that decision.

Click on read more for details on Part 2 and how to book a place

 
FREE Webinar To hybrid or not to hybrid Returning to the Office

FREE Webinar: To hybrid or not to hybrid? Returning to the Office

24 Jun 2021 11:00 - 12:00

WEBINAR Host: Totum Partners

The past year changed almost all areas of our working lives but, like many across the professional services sector, Totum is ready to look to the future. In March 2021, the recruitment firm conducted an in-depth survey of professional services firms on hybrid working and their planned return to the office  

Totum wanted to find out what working policies, if any, firms had in place for their return to the office (anticipated from June) and to what degree they will be adopting hybrid working policies (defined as formally splitting each week into days working from home and days working from the office).   

The key takeaway is that the vast majority of firms do not anticipate a return to pre-Covid office normality. But as future working policies top the agenda among professional services firms, what will the future workplace really look like? 

Totum's Tim Skipper, Laura McNair and Carly Hubbard, Head of HR, Travers Smith will explore key themes that have emerged from Totum’s survey and its many virtual meetings over 2020/21 with firms on their plans to return to the office.

Please click on "Find out/Read more" for booking procedure.

 
Being an Influencer of Creativity in my Firm

Being an Influencer of Creativity in my Firm

29 Jun 2021 12:00 - 13:00

WEBINAR Host: Courageous Co

How successfully we emerge from the pandemic-driven environment depends on how open we are to thinking differently and trying new things.  Marketing and BD teams with a mindset of curiosity, who seek creative ways to approach client interaction and brand building, are more likely to positively contribute to successful firm growth.

During this workshop, you will be introduced to practical tools and techniques to foster greater curiosity and creativity.

It will help you identify what outcomes you would like to achieve and what gets in the way. It will include ideas and innovation techniques used in Fortune 500 companies. You will leave feeling optimistic and equipped to adapt to whatever challenges lie ahead. 

 
FREE WEBINAR Professional Services Marketing and BD More Essentials series - PART 3

FREE WEBINAR: ‘Professional Services Marketing and BD: More “Essentials” series - PART 3

20 Jul 2021 12:00 - 13:00

WEBINAR Host: Cambridge Marketing College

Last year Nigel Clark from Cambridge Marketing College (CMC) ran a successful series of PSMG webinars looking at the essential skills for professional services marketing and BD (MBD).

Nigel is now back with a ‘More Essentials’ series to explain the key tools and techniques needed by an MBD professional. These webinars will draw on the core content of the professional services marketing apprenticeship programmes and qualifications offered by CMC and PSMG.

Throughout the series he will set the challenge for all MBD professionals to become ‘client champions’ within their firm.

This series of webinars will suit anyone in the early years of their professional services MBD career and more seasoned professionals who would like a refresher on the core elements of what turns a good MBD professional into a great client champion.

And if you are thinking about a professional services marketing apprenticeship or qualification for you or a member of your team then this series will help you take that decision.

Click on read more for details on Part 3 and how to book a place.

 
 
 
 

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