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Get Carbon Literate: Understanding and Communicating Climate Change and Sustainability

£320.00

ONLINE ONLY!

Are You Ready to Become a Climate Champion and be certified Carbon Literate?

We're facing an unprecedented global climate emergency - a situation that calls for immediate, effective, and authentic communication. If you've ever wondered how you could influence positive change, champion sustainability, and consider the climate in your marketing strategies, then our one-day course is just for you.

Designed specifically for marketers and BD Professionals   with a vision to lead change,   this day-long course   equips you with the knowledge and skills needed to drive climate action through your role and team.

Described by the Carbon Literacy Trust as "a really strong course, it is well tailored to the target audience, is full of inspiring examples, and engaging activities - it should lead to some really impactful action"

This course is open to all marketers who are committed to making a difference whether you are seasoned or starting out.   With a cap at 14 participants   , we ensure a personal and immersive learning experience.

If you attend one of these full day courses you can then achieve a certificate in Carbon Literacy as accredited by the Carbon Literacy Trust.

Tutors: Nigel Clark and Neil Wilkins, Cambridge Marketing College, both steeped in careers in the Professional Services Sector.

Timings: 9.30am to approximately 5pm

Course Outline:

Morning Session:

  • Understanding Sustainability and Climate Change
  • The Sustainability Spectrum
  • Carbon Action: Society and government, Organisations and business, Individuals

Afternoon Session:

  • Communicating Sustainability and Climate Change
  • Marketing Challenge: No ‘Greenwash’
  • Setting Sustainability Communication Objectives
  • Taking the Next Steps

This course is accredited by the Carbon Literacy Trust (CLT) and attendance counts towards gaining CLT certification. If you wish to do this, you will need to complete 3 hours pre-work online and submit a carbon action plan.

 

Cost to attend including all materials: £395.00 + VAT

PSMG Members receive a saving on the full price and pay £320.00 + VAT

Email gail.jaffa@psmg.co.uk for further information or to book a place.