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Marketing & Sustainability: How to Future-proof your Brand’ - Two-part webinar series for Spring 2022

Marketing & Sustainability: How to Future-proof your Brand’ - Two-part webinar series for Spring 2022
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01 Mar 2022 12:00 - 13:00

Webinar Host: Cambridge Marketing College

Presenter: Nigel Clark, Global Head of Marketing for SLR and Senior Tutor at Cambridge Marketing College

Webinar 1: Embrace Sustainability: Avoid ‘Greenwash’

In the first of this two part series, Nigel will look at:

  • What sustainability and ESG really means
  • Whether ‘sustainable marketing’ makes any sense
  • The risks for professional services firms on ‘greenwashing’
  • Questions Marketing and BD should ask and be able to answer
  • How to simplify sustainability and ESG for our stakeholders
  • The talents and skills Marketing and BD professionals bring to this agenda

Nigel Clark is an experienced professional services marketer, the global head of marketing for SLR, an environmental and advisory firm, and a tutor for Cambridge Marketing College (CMC).

He leads PSMG and CMC’s apprenticeship programme for professional services marketers. For CMC, he has helped develop ‘The Marketer’s Sustainability Toolkit’ and from this Spring will be tutoring a new Chartered Institute of Marketing (CIM) Diploma in Sustainable Marketing. 


Webinar 2: Building a More Sustainable Brand – Tuesday 5th April  


Event price: £120 + VAT   

Members receive a 50% saving on the full price and pay £60 + VAT   

To register for a place please email or telephone  +44(0)7956 443745


Terms of Booking and Cancellation Policy   

Receipt of your booking indicates acceptance of liability to pay the attendance fee. Cancellations received in writing more than 7 days before the seminar will be refunded, less £10 administration fee. We regret that no refunds are allowed for cancellations or transfers within 7 days or for non-attendance. PSMG reserves the right to refuse admission if payment is not received prior to the event.

Important note: The booking email constitutes a legally binding contract. It may be necessary for reasons beyond the control of PSMG LLP to change the content and timing of the programme, the speakers, the date and venue. Whilst every effort will be made to prevent this, in the unlikely event of the programme being cancelled, PSMG LLP will automatically make a full refund but disclaim any further liability.


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